How to Activate Your Straight Talk Phone or Tablet at

Have you just purchased a new phone, tablet, or SIM card from Straight Talk? If so, you’ll need to activate your device before you can start using Straight Talk’s prepaid cell phone service.

Activating your Straight Talk device is easy and only takes a few minutes when you follow this simple guide.

What is Straight Talk?

Straight Talk is a mobile virtual network operator (MVNO). This means Straight Talk does not operate its own cell towers. Instead, it purchases access from major carriers like Verizon, T-Mobile, and AT&T to provide cell phone service. As an MVNO, Straight Talk is able to offer prepaid, no-contract plans and bring your own device(BYOD) plans at competitive prices.

What You’ll Need to Activate Your Device

Before starting the activation process, make sure you have the following available:

  • Your new Straight Talk phone, tablet, or SIM card
  • The IMEI or MEID number located on a red activation sticker on your device box (needed to activate service)
  • A Straight Talk service plan (if not purchased already)
  • The SIM card number is using Bring Your Own Device (found on your SIM or packaging)

Additionally it helps to have:

  • Your billing zip code
  • debit/credit card if you need to purchase a service plan
  • Account login details if you already have a Straight Talk account

Steps to Activate a Straight Talk Phone at

Ready to activate? Follow these simple steps:

  1. On your computer or mobile device, visit the Straight Talk activation website at

  2. Click Activate next to the option for Straight Talk Phone.

  3. Choose if you want a new phone number or wish to transfer an existing number.

    • If going with a new number, enter your zip code and choose whether to activate using the physical SIM or digital eSIM.
    • If transferring your number, enter it and complete the porting process.
  4. Provide your device’s IMEI/MEID number and agree to the Terms.

  5. Purchase a service plan or enter your existing PIN if you already have one.

  6. Log into or create your Straight Talk account.

That’s it! Turn your device off and back on to connect to the network.

Activating Your Own Phone or Tablet on Straight Talk

Did you bring your own GSM unlocked phone or tablet to use on Straight Talk? The activation process is nearly the same:

  • First make sure your device is compatible with BYOD plans.
  • Insert your Straight Talk SIM card and visit
  • Click Keep Your Own Phone/Tablet.
  • Choose whether to transfer your number or get a new one.
  • Provide your SIM card number and device IMEI when prompted.
  • Purchase a service plan if you haven’t already.
  • Log into your Straight Talk account.

And that’s all there is to it! Just power your device off and back on to connect to the Straight Talk network.

Video Guide & FAQ

Still need some help getting your device activated? Check out this video walking through the Straight Talk activation process:

[Embed video guide]

You can also browse the Straight Talk activation FAQ if you have any other questions come up.

Armed with this guide, you should now be ready to easily activate any new Straight Talk phone or tablet! Let me know in the comments if you have any other questions.