How to Activate Your New Belk Rewards Card at belk

So you just got a shiny new Belk Rewards MasterCard in the mail? Congrats! This guide will walk you through exactly how to activate it so you can start earning rewards. Let’s get to it.

First, a bit about Belk for the uninitiated…

Founded way back in 1888 in Monroe, NC, Belk has grown into one of the largest department store chains in the Southern US. With over 300 locations across 16 states, they sell everything from apparel to home goods to beauty products.

In recent years, Belk has also built up a robust online store at with expanded product selection.

Whether you shop online or in-store though, having that Belk Rewards card in your wallet is clutch for the savings.

Perks of the Belk Rewards Card

Here’s a quick rundown of some of the best benefits you’ll unlock with your new plastic:

  • 20% off coupon when you open an account
  • $10 bonus in rewards when you make your first purchase
  • 3-5% back in rewards on Belk purchases (more details below)
  • 2% back in rewards on gas & groceries
  • 1% back everywhere else

The more you spend at Belk during the year, the higher your rewards rate goes:

  • 3% back on first $0 – $599 in annual Belk purchases
  • 4% back on $600 – $1499 in annual Belk purchases
  • 5% back on over $1500 in annual Belk purchases

No annual fee either! Pretty nice perks overall.

Activating Your Card Online at belk

But enough about rewards…let’s get your card up and running!

Activating your card online takes just a few minutes. Here’s the simple process:

  1. Go to the Belk Card Activation page.
  2. Enter your new card numbersecurity code (3 digits on back), and SSN last 4 digits.
  3. Click “Activate My Card” when ready.

Once submitted, your shiny new rewards card should activate quickly! You’ll know it worked if you see a confirmation screen.

And that’s it! Your Belk Rewards Card is now active and ready to start swiping.

Set Up Your Account

While you’re at it, go ahead and set up your online Belk account if you haven’t already:

  1. Go to and click “Create Account” (top right).
  2. Enter your info and create a password.
  3. Click “Create Account” to finish.

From your Belk account, you can track all your rewards earnings and redemptions over time. Pretty handy!

Alrighty, go enjoy those Belk rewards! Let me know if any other questions come up on activating your card.